Title: Facebook Reaches Out to Africa

Content: <div id='article-page'><div id='article-content' data-media-url='//news-app-staging.s3.amazonaws.com' data-base-url='//news-app-staging.herokuapp.com' data-sound-name='https://news-app-production.s3.amazonaws.com/articles/409/fb_audio.m4a' data-capture-url='//staging.analytics.lingraphica.com/events/capture_news' data-article-title='Facebook Reaches Out to Africa' data-article-id='748'><script src='//news-app-staging.herokuapp.com/javascripts/getscripts.js'></script><link rel='stylesheet' href='//news-app-staging.herokuapp.com/stylesheets/article.css' type='text/css' /><div class='article'><p><span data-start-time='0' data-end-time='8438'>The social media company Facebook has opened its first African headquarters in Johannesburg, South Africa.</span> </p><p><span data-start-time='8438' data-end-time='14771'>Facebook representatives recently gathered in the city to celebrate the opening of the new office. </span> <span data-start-time='14771' data-end-time='23375'>They hope it will bring new users to the site and grow opportunities for both users and businesses.</span> </p><p><span data-start-time='23375' data-end-time='29125'>In recent years, Facebook has made efforts to reach out to Africa. </span> <span data-start-time='29125' data-end-time='35708'>The company introduced a modified version of its app for lower-end phones.</span> <span data-start-time='35708' data-end-time='40125'>They also launched so-called missed call ads. </span> <span data-start-time='40125' data-end-time='50125'>Users can click on the “missed call ads” to receive music, sports scores or messages from the advertiser at no cost.</span> </p><p><span data-start-time='50125' data-end-time='56458'>Facebook also has pushed for widespread and free Internet access. </span> <span data-start-time='56458' data-end-time='66729'>The company has partnered with mobile phone companies to offer free airtime for phone users who use Facebook and other selected sites. </span> <span data-start-time='66729' data-end-time='72771'>One project was recently started in the southern African nation of Angola.</span> </p><p><span data-start-time='72771' data-end-time='78313'>Ebele Okobi is the head of public policy for Facebook in Johannesburg. </span> <span data-start-time='78313' data-end-time='82354'>She says the company's goals are not complex.</span> </p></div><div class='control-buttons-sticky' style='display:none;'><div class='control-buttons'><button title='Back' class='back' disabled='disabled'></button><button title='Play' class='play' disabled='disabled'></button><button title='Pause' class='pause' style='display:none;'></button><button title='Forward' class='forward' disabled='disabled'></button><button class='finished-reading' style='display:none;'>Done</button></div></div></div><div id='article-media'><div id='media-image'><img src='https://news-app-production.s3.amazonaws.com/articles/409/fb_image.jpg'/></div></div><div id='question-content' style='display:none;'><div class='vocabulary_question question-container' data-question-id=3812 data-hint-location='78313' style='display:none;'><div class='question' data-sound-name='https://news-app-production.s3.amazonaws.com/articles/409/what_does_complex_mean.m4a'>What does complex mean?</div><div class='choices' data-correct-choice='not simple'><div class='choice' data-sound-name='https://news-app-production.s3.amazonaws.com/articles/409/an_abbreviation.m4a'><span>an abbreviation</span></div><div class='choice' data-sound-name='https://news-app-production.s3.amazonaws.com/articles/409/to_change_some_parts_of_something.m4a'><span>to change some parts of something</span></div><div class='choice' data-sound-name='https://news-app-production.s3.amazonaws.com/articles/409/not_simple.m4a'><span>not simple</span></div><div class='choice' data-sound-name='https://news-app-production.s3.amazonaws.com/articles/409/the_main_idea.m4a'><span>the main idea</span></div></div></div><div class='multiple_choice_question question-container' data-question-id=3813 data-hint-location='56458' style='display:none;'><div class='question' data-sound-name='https://news-app-production.s3.amazonaws.com/articles/409/what_type_of_companies_has_facebook_partnered_with.m4a'>What type of companies has Facebook partnered with?</div><div class='choices' data-correct-choice='mobile phone'><div class='choice' data-sound-name='https://news-app-production.s3.amazonaws.com/articles/409/television.m4a'><span>television</span></div><div class='choice' data-sound-name='https://news-app-production.s3.amazonaws.com/articles/409/mobile_phone.m4a'><span>mobile phone</span></div><div class='choice' data-sound-name='https://news-app-production.s3.amazonaws.com/articles/409/hotel.m4a'><span>hotel</span></div><div class='choice' data-sound-name='https://news-app-production.s3.amazonaws.com/articles/409/construction.m4a'><span>construction</span></div></div></div><div class='sentence_completion_question question-container' data-question-id=3814 data-hint-location='0' style='display:none;'><div class='question' data-sound-name='https://news-app-production.s3.amazonaws.com/articles/409/the_social_media_company__blank__has_opened_its_first_african_headquarters.m4a'>The social media company <span class='blank'>Facebook</span> has opened its first African headquarters.</div><div class='choices' data-correct-choice='Facebook'><div class='choice' data-sound-name='https://news-app-production.s3.amazonaws.com/articles/409/linkedin.m4a'><span>LinkedIn</span></div><div class='choice' data-sound-name='https://news-app-production.s3.amazonaws.com/articles/409/instagram.m4a'><span>Instagram</span></div><div class='choice' data-sound-name='https://news-app-production.s3.amazonaws.com/articles/409/twitter.m4a'><span>Twitter</span></div><div class='choice' data-sound-name='https://news-app-production.s3.amazonaws.com/articles/409/facebook.m4a'><span>Facebook</span></div></div></div><div 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The social media company Facebook has opened its first African headquarters in Johannesburg, South Africa.

Facebook representatives recently gathered in the city to celebrate the opening of the new office. They hope it will bring new users to the site and grow opportunities for both users and businesses.

In recent years, Facebook has made efforts to reach out to Africa. The company introduced a modified version of its app for lower-end phones. They also launched so-called missed call ads. Users can click on the “missed call ads” to receive music, sports scores or messages from the advertiser at no cost.

Facebook also has pushed for widespread and free Internet access. The company has partnered with mobile phone companies to offer free airtime for phone users who use Facebook and other selected sites. One project was recently started in the southern African nation of Angola.

Ebele Okobi is the head of public policy for Facebook in Johannesburg. She says the company's goals are not complex.

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